Gong score factors
Editorial quality82
Practical utility90
Trust & transparency85
Freshness85
Engagement quality3
Momentum100
Decision guide · Reviewed Sep 8, 2026 · AI Meeting Assistants
Gong
79.6
Microsoft 365 Copilot
77.5Choose Gong when you need mid-market and enterprise B2B sales organizations wanting AI-driven pipeline visibility, call coaching, and automated CRM record-keeping. Choose Microsoft 365 Copilot when you need organizations committed to the Microsoft 365 suite seeking secure, permission-governed AI assistance inside Teams, Outlook, Word, and Excel.
At a glance
The practical differences
| Decision factor | Gong | Microsoft 365 Copilot |
|---|---|---|
| Best for | mid-market and enterprise B2B sales organizations wanting AI-driven pipeline visibility, call coaching, and automated CRM record-keeping | organizations committed to the Microsoft 365 suite seeking secure, permission-governed AI assistance inside Teams, Outlook, Word, and Excel |
| Not ideal for | individual practitioners, consumer meetings, or small teams seeking low-cost, self-serve transcription utilities without sales workflows | teams running primarily on Google Workspace or lightweight environments without Microsoft 365 licenses |
| Pricing | As of September 2026, Gong does not publish fixed rates. Pricing is structured as per-user license fees plus a platform fee determined by the number of supported users. Tech stack integrations are included without extra integration charges, but teams must contact Gong for a customized quote. | At the review date, the standalone Microsoft 365 Copilot Business add-on starts at a promotional $18.00 per user/month paid annually (originally $21.00; monthly billing is $25.20). Bundled plans like Microsoft 365 Business Standard with Copilot start at $23.50 per user/month paid annually. Copilot Chat is included at no extra cost for eligible commercial users. Check the official pricing page for up-to-date figures. |
| Key difference | Gong grounds sales coaching, pipeline risk scoring, and automation directly in actual customer conversations connected to its Revenue Graph, rather than relying solely on manual rep reporting or basic meeting transcripts. | Deep, native integration with Microsoft 365 applications, grounded in tenant-wide documents, emails, and meetings via Work IQ while preserving strict Microsoft Purview enterprise permissions. |
| Overall rank | #38 | #82 |
| Review verdict | Gong is suited for mid-sized and enterprise revenue teams seeking an end-to-end conversation intelligence and revenue operations platform across sales, enablement, and forecasting. It is not designed for solo freelancers, early-stage startups, or teams looking for a cheap, self-serve meeting transcription recorder without sales-specific governance. | Microsoft 365 Copilot is the premier choice for organizations deeply invested in Word, Teams, Outlook, and SharePoint that want contextual AI embedded directly into daily workflows. It is not suitable for organizations primarily using Google Workspace or those unwilling to license prerequisite Microsoft 365 commercial plans. |
Microsoft 365 Copilot score factors
Editorial quality82
Practical utility92
Trust & transparency85
Freshness91
Engagement quality0
Momentum50
Gong strengths
- Unified platform combining call recording, revenue forecasting, outreach engagement, and sales training
- Grounded intelligence layer connects customer conversations directly to pipeline health and deal records
- Free tech stack integrations with standard enterprise sales systems without separate integration add-on fees
Microsoft 365 Copilot strengths
- Native in-app experience inside standard Microsoft 365 applications
- Inherits organizational permissions, data classification, and retention policies directly
- Customer prompts and data are never used to train foundation models
- Broad feature suite including pre-built agents, Copilot Cowork, and audio Notebook summaries
Frequently asked
Gong vs Microsoft 365 Copilot
Should I choose Gong or Microsoft 365 Copilot?+
Choose Gong when you need mid-market and enterprise B2B sales organizations wanting AI-driven pipeline visibility, call coaching, and automated CRM record-keeping. Choose Microsoft 365 Copilot when you need organizations committed to the Microsoft 365 suite seeking secure, permission-governed AI assistance inside Teams, Outlook, Word, and Excel. ToolsRank scores Gong 79.6 and Microsoft 365 Copilot 77.5; the gap reflects editorial quality, utility, trust, and freshness, not popularity or payment.
Is Gong cheaper than Microsoft 365 Copilot?+
Gong: As of September 2026, Gong does not publish fixed rates. Pricing is structured as per-user license fees plus a platform fee determined by the number of supported users. Tech stack integrations are included without extra integration charges, but teams must contact Gong for a customized quote. Microsoft 365 Copilot: At the review date, the standalone Microsoft 365 Copilot Business add-on starts at a promotional $18.00 per user/month paid annually (originally $21.00; monthly billing is $25.20). Bundled plans like Microsoft 365 Business Standard with Copilot start at $23.50 per user/month paid annually. Copilot Chat is included at no extra cost for eligible commercial users. Check the official pricing page for up-to-date figures. Compare the plan you would actually use and verify current prices on each vendor's pricing page before purchasing.
Which is better for ai meeting assistants?+
Gong currently scores higher for ai meeting assistants work. Microsoft 365 Copilot remains the stronger pick when your priority is organizations committed to the Microsoft 365 suite seeking secure, permission-governed AI assistance inside Teams, Outlook, Word, and Excel. Avoid Gong if you are individual practitioners, consumer meetings, or small teams seeking low-cost, self-serve transcription utilities without sales workflows.
Can I use Gong and Microsoft 365 Copilot together?+
Yes. Gong stands out for gong grounds sales coaching, pipeline risk scoring, and automation directly in actual customer conversations connected to its Revenue Graph, rather than relying solely on manual rep reporting or basic meeting transcripts. Microsoft 365 Copilot stands out for deep, native integration with Microsoft 365 applications, grounded in tenant-wide documents, emails, and meetings via Work IQ while preserving strict Microsoft Purview enterprise permissions. Pairing them makes sense when one workflow needs both strengths; otherwise pick the tool that matches your primary job.