WordPress SEO and AI search optimization plugin with schema markup and analytics
Full evaluationGlossary · Updated Sep 2, 2026
Structured data (schema.org)
Machine-readable markup, usually JSON-LD, that describes a page's entities such as products, reviews, FAQs, and organisations.
Definition
Structured data uses schema.org vocabulary to state what a page is about in a form search engines and assistants can parse: a software application with ratings, an FAQ with questions and answers, an article with author and date. Linked entities via identifiers help systems connect pages to real-world things.
Why it matters when choosing a tool
Structured data improves rich results and gives AI systems reliable facts about your content, supporting both SEO and GEO.
Where you will meet it
AI SEO & Content Optimization, AI for E-commerce
Related terms
Generative engine optimization (GEO) · Answer engine optimization (AEO) · llms.txt
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